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Is a can-do attitude enough for a woman who aspires to become a high-fashion designer to find acceptance from the elitist upper-crust society? Han Se Kyung (Moon Geun Young), ever the optimist, has always believed that hard work can take her anywhere she wants to go. The working-class aspiring designer wants more than anything to fit into the ritzy, snobbish world of the Cheongdam-dong, a very rich, high-end neighborhood in Seoul’s posh Gangnam district. Through her own sheer determination and hard work, Se Kyung lands her dream job with a major clothing design company, only to discover that her job is just a glorified gopher for the president’s wife, who just happens to be an old rival from school. The president’s wife now delights in making Se Kyung’s life a living hell. Se Kyung decides that the best way to save herself and have the life she truly wants, she needs to become a “Cheongdam-dong daughter-in-law” – that is, marry a rich man. In her quest, she Se Kyung meets Cha Seung Jo (Park Shi Hoo), the CEO of a multinational distribution company. Could this man change Se Kyung’s life forever? “Cheongdamdong Alice” is a 2012 South Korean drama series directed by Jo Soo Won. The series is loosely based on the novel Cheongdam-Dong Audrey by Lee Hye Kyung. The title is an allusion to the famous 1865 novel Alice in Wonderland by Lewis Carroll, where the main character feels like a fish out of water in the strange new world she finds when she falls down a rabbit hole.

Original title
청담동 앨리스
Volunteer Team
The Wonderland Team The volunteer team (people just like you!) that has written the subtitles on these videos. Want to join the fun? Contact the Channel Manager!
Broadcast Network
SBS
Broadcast Period
2012-12-01 to 2013-01-27
Rating
PG-13
Genres
Country
Korea
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