People have their own preference in so many things. You need to have the same taste and interest to become close to someone. It is the first thing to know to become friends and even to lovers. This show is a new type of dating show. 20 men and women gather at a market. They can find love, grocery shop and find their preference, or just go home without anything. The couples are matched based on their tastes and preferences. When they become couples, they must survive various games and find additional common preferences with their partners. If you lose the game or have a different taste with your partner, you are eliminated from the show. Lee Su Geun, Kim Hee Chul, Soyou, and P.O host the show. Some of the hosts even join the game just like other participants. Will their taste lead to love or just a simple common preference in shopping?