Sweet The Mi is a vlogger based in South Korean who produces videos about cooking and baking. Her easy-to-follow recipes have millions of views on YouTube. Her videos usually contain no dialogue and are just step-by-step demonstrations of how to make something with the ingredients listed in English and Korean. Many of her baking creations are of popular Korean and Japanese cartoon characters. Her video on how to make a simple “Hello Kitty” cake has more than 1.6 million views.

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