TREASURE is an award-winning South Korean K-Pop boy band formed by YG Entertainment. Formed through the survival reality program, “YG Treasure Box” (2019), the 10-member group, consisting of: Hyunsuk, Jihoon, Yoshi, Junkyu, Jaehyuk, Asahi, Doyoung, Haruto, Jeongwoo, and Junghwan, made their official debut on August 7, 2020, with the release of the lead single, "Boy" from the single album, “The First Step: Chapter One”. Since then, the group has promoted heavily, making appearances on a number of variety shows, including the “2020 SBS Gayo Daejeon in Daegu” (2020).

TREASURE

TREASURE’s “NEW WAV” Becomes Their 2nd Album To Sell 1 Million Copies In 1st Week

Watch: ILLIT Takes 2nd Win For “It’s Me” On “Inkigayo”; Performances By aespa, TREASURE, MAMAMOO, And More

Watch: ILLIT Takes 1st Win For “It’s Me” On “Music Core”; Performances By aespa, TREASURE, And More

TREASURE Breaks Their 1st-Day Sales Record + Tops iTunes Charts Worldwide With “NEW WAV”

Watch: TREASURE Goes Hard In New Dance Performance Video For “IF I”

May Boy Group Brand Reputation Rankings Announced

Watch: TREASURE Pushes Beyond Limits In Bold “IF I” Comeback MV

Watch: YG Teases New Boy Group; Reveals New Girl Group Member + Plans For BABYMONSTER And TREASURE

April Boy Group Brand Reputation Rankings Announced

Update: KCON LA 2026 Announces Lineup

Mnet

K-pop fans across South Korea are in for a surprise – literally! Hit idol groups like NCT Dream, TOMORROW X TOGETHER, and more will visit various cities across the country based on fans’ requests, where they’ll host pop-up events that feature local specialty items to help spread the word about all that Korea has to offer. The groups will follow up with live performances, bringing extra joy to fans who live outside of major cities that don’t often see tours.

Idol Festa Attack

Let's IDOL! 

TREASURE members enter a unique reality show where they compete to become "Mr. TREASURE" by showcasing their romantic charms. At "TREASURE Castle," the group's male idols vie for the attention of beautiful female judges, with daily challenges designed to test their romantic skills. Each successful contestant earns a coveted jewel, turning the group into friendly but fierce love rivals. The competition pushes the members to reveal different sides of their personalities as they attempt to win the ultimate title. This is a 2024 South Korean variety TV show produced by Park Mi Yeon.

Shining SOLO

💖 TREASURE Castle Team💖 

Program

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